Shein has agreed to pay $100 million to settle an investigation by the U.S. Federal Trade Commission over delivery delays and ...

Creator marketing falls apart when attention gets mistaken for preference, and activity for impact. Stop asking "did it go viral?" Start asking "is the brand stronger because of it?" ...

Physical intelligence will give retail AI systems the reliable data streams they need to see what's missing before it matters ...

Apparel doesn't just adopt more AI, it gets more out of it. Forty-one percent of apparel organizations report gains in competitive positioning and 41 percent in workforce morale, both the highest of ...

Agentic commerce exposes gaps for consumers to see. Disconnected platforms, out-of-date inventory, inconsistent pricing, or fragmented customer records become more than internal inefficiencies.

By the time an order ships, most of the information that can indicate whether it's likely to come back already exists. Retailers should start treating return risk the way they already treat chargeback ...

Walmart on Tuesday announced a new joint membership combining its namesake chain and its subsidiary Sam’s Club, as the retailer leans further into convenience and value to win over cash-strapped ...

Retailers tend to judge loyalty success by penetration, which measures the share of transactions tied to a member account. It ...

Imagine a shopper standing in a physical retail aisle. In the span of two minutes, they flip open a mobile app to check a digital product page, then hop over to an artificial intelligence assistant to ...

Holiday marketing isn't a switch you flip after Halloween. It's a system you build. The businesses that treat it that way ...