Auburn football will feature a corporate sponsor on Pat Dye Field at Jordan-Hare Stadium in 2025. Auburn alum and billionaire ...

The Auburn Tigers football program partners with YellaWood for first-ever on-field sponsorship, marking a major step in NIL-era innovation.

Current Auburn head coach Hugh Freeze commented on the new sponsorship and recognized Dye’s highly-revered legacy at Auburn. “For my people my age, Coach Dye put this program on the map of what it ...

In an Auburn first, the words “Pat Dye Field” will be displayed on the 25-yard lines at Jordan-Hare Stadium, thanks to an ...

The Tigers' partnership with YellaWood brings new field branding to Jordan-Hare Stadium just as the program celebrates the 20th anniversary of Dye's Hall of Fame induction.

Since 1971, Indiana football has referred to its home venue as Memorial Stadium. That will change somewhat this year. On Thursday, IndyStar‘s Zach Osterman reported Indiana is entering into a ...

Auburn says fans will see the new on-field logo for the first time during the Tigers’ first home game Saturday, Sep. 6 vs. Ball State.

SEC programs have started partnering with large corporations, but one school is adding a sponsor that also aims to honor ...

This article was originally published on www.si.com/fannation/name-image-likeness as Auburn announces on-field advertising ...

NCAA president Charlie Baker spoke on the subject last summer." Jimmy Rane, dubbed the "YellaFella" by the Auburn Family, has ...

Credit: Youtube You've probably caught Jimmy Rane on TV wearing a cowboy hat and selling lumber as "Yella Fella." Behind the hat is Alabama's richest, thanks to Great Southern Wood's treated ...