A Disney executive showed off why he has "the coolest job in the world" at the opening day of South by Southwest. Disney Parks, Experiences and Products Chairman Josh D’Amaro took the stage in Austin, ...

Any kid who has ever been a Star Wars fan has dreamed of owning an actual lightsaber. The various iterations of the plastic toys that we’ve received since 1977 have been cool, but none have ever quite ...

Ever since "Star Wars" premiered in 1977, kids and adults alike wanted to get their hands on a lightsaber. The "elegant weapon for a more civilized age" is one of the most famous props in movie ...

The Force is lukewarm with this one. Disney debuted a “real” lightsaber Friday at the South by Southwest festival in Austin, Texas, during a presentation led by Disney parks chairman Josh D’Amaro. The ...

Disney Parks and Experiences Chairman Josh D’Amaro gave a presentation at SXSW this weekend that promised a focus on “The Art & Science of Disney Parks Storytelling,” and boy did he deliver. After ...

Theme-parks Rise Of The Resistance Takes Some Theme Park Flak Online, But One Fan Just Made A Great Point (And Influencers Should Take Note) Theme-parks I Just Learned About One Optical Illusion at ...