Simons then moved the Smart Bricks away from the ruler and performed the same trick. Using just a pair of Smart Bricks, he ...

Lego is launching its new Smart Play system with three Star Wars sets that will be released on March 1st. ...

There are currently only four LEGO Lord of the Rings sets available to buy in 2026 and discounts on them are extremely rare.

The social media site reported a drop in UK revenues in 2024, blaming reduced advertising spend from major brands amid ...

During its demonstration, Lego showed a custom Smart Tag that could read basic colors using the sensor, illuminating the ...

Everything you need to know to preorder the upcoming Star Wars-themed SMART Play LEGO sets, with SMART Bricks, tags, and ...

According to critics, electronic Lego bricks could undermine children's fantasies. While Lego doesn't want to go fully ...

LAS VEGAS — CES 2026 offered a glimpse of a future that feels straight out of a sci-fi movie: bendable screens, paper-thin ...

We gave Lego our Best of CES 2026 for its new Smart Brick, a Lego brick that changes the way we view the company's toys.

Headlining the list is Darth Vader’s TIE Fighter set, a 473-piece set that debuts at just $70—$5 more than the MSRP of the ...

The Lego Group, Disney Consumer Products and Lucasfilm joined forces for a live Star Wars video game played on the outside of ...