Google is testing a “Visit site” label on sponsored ads, featuring blue text on a white background with a border. Clicking the label takes users to the same website as the ad title.

Google AI Mode is testing a feature that shows two responses to the same query and asks users to choose which one they prefer, helping Google gather feedback to improve its AI answers. An SEO ...

Google is testing a larger, bold blue link with a favicon and URL for websites in AI Mode, a format that looks much like a regular SERP result. An SEO professional and SERP analyst with over five ...

Detailed information on sitemaps and the benefits of using them. This article covers how to properly create an XML sitemap using different tools and details on how you can fix existing sitemap errors.

OpenAI has expanded ChatGPT ads to 26 more countries, bringing the total to 89. Its October 21 announcement also says more than 100,000 advertisers have run campaigns since the service launched. The ...

Google is experimenting with a new default position for Chrome's AI Mode side panel, moving it from the left to the right while preserving users' existing alignment preferences. Venkat is a senior ...

Tereza Litsa is a social media and training manager at Lightful and a freelance writer for ClickZ and Search Engine Watch. She is passionate about social media, tech for good, and #ReclaimSocial. How ...

Google is testing a new AI Mode header that displays only the AI Mode and All tabs, moving other search tabs into a dropdown menu under All. An SEO professional and SERP analyst with over five years ...

ChatGPT is testing a larger product carousel with black ‘Shop now’ buttons, plus longer ‘Shop now’ buttons on regular product results, for ecommerce queries. An SEO professional and SERP analyst with ...

Google is testing a new tab-sharing option for AI Mode that lets Chrome users start new conversations from the tab context menu. Venkat is a senior writer with years of experience covering browser ...

Google appears to be expanding Canvas in AI Mode beyond the U.S. The feature has surfaced in Google Search's AI Mode and Chrome's New Tab Page compose box in India. We spotted Canvas in Google AI Mode ...

Google has clarified why it recommends hyphens rather than underscores in URLs: hyphens mark word boundaries, while underscores have historically kept concepts together. For site owners, the change ...