The partnership combines AudienceProject's cross-media measurement expertise with xpln.ai 's attention measurement solution. AudienceProject measures deduplicated reach and frequency across channels, ...
Andrew Byzov, CMO of DataImpulse, looks at the issue of Geo blind spots and the importance of overcoming them to know the ...
Express Supply Agents bring Adnami’s agentic optimisation outside the platform login and into a simple, guided setup. Buyers ...
Opti Digital, the leading ad tech company specialising in publisher revenue optimisation, announced the results of its collaboration with RealGM, a leading sports media platform providing news, ...
In today’s Digest, we discuss Stagwell acquiring Freestar to expand further into the supply side of ad tech, Anthropic filing ...
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