Love it or hate it, Lego's Smart Brick has elicited strong reactions from its adult fanbase as they process the analog ...

If you have a Lego fan, or two, in your family, you'll be excited about the company's new SMART bricks tags and mini figures ...

Lego has introduced its most significant evolution in 50 years: ‘smart bricks’ that light up. The line will be introduced ...

For example, the most attention-grabbing thing you can do with Lego’s flagship set is have a lightsaber battle. Two Smart ...

Lego’s new Smart Brick has wowed fans but it’s also come under scrutiny for the high price tag and claims it could hinder – ...

LEGO just took a massive step forward with innovation, and it feels like one of those moments fans will be talking about for ...

The toy company said that the SMART Play system encourages social play among kids, with interactive elements that respond to ...

Danish toy maker Lego has unveiled what it says is one of the "most significant evolutions" of the design of its bricks with ...

Advanced electronics built into new bricks and figures can detect how they move and respond with light or sound effects ...

Lego unveiled Smart Bricks, the brand’s first foray into smart tech integration, at this year’s CES trade show. The first ...

We’ve tested quite a few eufy vacuums, and the home tech brand's latest robot vacuum looks to be its most advanced model to ...

The LEGO Group has unveiled its first LEGO Pokémon sets and Trainer Challenge, as fans push for Smart Brick compatibility in ...