DALLAS, April 2, 2026 /PRNewswire/ -- Data Axle today announced the launch of SignalFuse™, a new intelligence layer within the Data Axle Platform that delivers real-time, trusted insight directly to ...

DALLAS, March 13, 2026 /PRNewswire/ -- Data Axle today announced it has been named a Leader in The Forrester Wave™: Marketing and Sales Data Providers for B2B, Q1 2026. In the evaluation, Data Axle ...

Business-to-consumer (B2C) marketing refers to the strategies and tactics companies use to promote their products and services directly to individual consumers. Unlike business-to-business (B2B) ...

The Business-to-Consumer (B2C) model encompasses the transactions and interactions between a business and the end-users of its products or services. The essence of a B2C company lies in its focus on ...

Dallas-based Data Axle has named Wayne Townsend as chief product officer and Natalie Cunningham as senior vice president of marketing. The move is part of the data and marketing firm’s strategy to ...

Consumers and marketers agree that personalization is falling short; Data Axle urges brands to unify B2B and B2C data for a single, cohesive customer profile DALLAS, July 15, 2025 /PRNewswire/ -- ...

Not too long ago, business-to-business (B2B) and business-to-consumer (B2C) marketing seemed like worlds apart. If you were a B2B marketer, your job was all about formal pitches, focusing on data and ...

Data Axle, a data solutions provider, has launched ProfileFuse, the successor to its B2C Link dataset, which connects Data Axle's business and consumer profiles. ProfileFuse is powered by identity ...

New technology combines Data Axle's proprietary data and AI-driven identity resolution to unlock deeper insights and scalable audience activation DALLAS, May 13, 2025 /PRNewswire/ -- Today, Data Axle, ...

DALLAS, May 13, 2025 /PRNewswire/ -- Today, Data Axle, a leader in data solutions that drive meaningful connections between companies and people, announced the launch of ProfileFuse™ —the ...