The Consumer Brands Association has a new leader at the helm. The company has hired Melissa Hockstad as its incoming ...

PepsiCo-owned Gatorade is bolstering its personalization capabilities through generative AI design capabilities for its squeeze bottles. Through Gatorade iD, the company’s free membership platform, ...

The last Nestlé restructuring took place in 2022, under then-CEO Mark Schneider. Under that structure, the company focused on building local relevance within its five core regions. As part of these ...

The Hedera Council is a consortium of over 30 companies governing the Hedera network, a decentralized public ledger. The council announced earlier this year that Mondelez would collaborate with other ...

Technology and consumer engagement trends are shaping the way consumer goods companies leverage content to resonate with audiences and compete in a digitally-forward world. In this fireside chat, CGT ...

Last September, the company hired Deepak Bhatia to oversee the company’s global tech strategy, focusing on digital capabilities and IT architecture. A year in, Bhatia shares details about how the role ...

Bellini has previously spoken about the importance of enabling technology through employee empowerment and increasing digital literacy. While at BAT, her focus included automating more processes at ...

As one of the largest consumer goods companies in the world, PepsiCo carries a broad vantage point on consumer behavior, and Krishnan detailed a few global omnichannel trends they expect to impact the ...

e.l.f. Beauty chief digital officer Ekta Chopra shares details about the company's efforts in consistently capturing Gen Z and Gen Alpha interest through bold and striking marketing activations that ...

In order to have an environment in which AI ambitions can thrive, Kellanova is building on its “Kuriosity” educational sessions, which are held across the company to open dialogues about the potential ...

Hershey’s ultimate goal is to modernize its IT operations but that transcends the limits of just upgrading technology. Bhatia says it’s fundamentally about transforming the way the company works — ...