Commentary: As someone who has been writing about the iPhone for over a decade, I'm ready to see Apple step it up in this perhaps unexpected way.

The iPhone 17 is reportedly rumored to be announced in September, meaning Californians may be just weeks away from their next upgrade. Last year, Apple introduced its iPhone 16 range on Sept. 9, with the new phones ready for pre-order later that week. In September of 2023, Apple unveiled its iPhone 15, iPhone 15 Plus and iPhone 15 Pro Max.

Apple is set to manufacture all iPhone 17 models in India before their September launch, a first for the company, including the Pro versions. This shi

Yvette Cooper has dropped a controversial demand for a “backdoor” into people’s iPhones under pressure from the White House.

Discover how the iPhone 16 Pro Max outshines the iPhone 15 Pro Max in battery health with better charging habits and software optimization.

That's a big problem for Apple, because it means fewer iPhone sales and the risk of losing market share to rivals, including Samsung. According to data from Telemetry, the most commonly owned iPhone is the iPhone 13, representing 16.3% of all iPhones in use.

The base model iPhone 18 might not make its debut until spring 2027, reportedly so Apple can showcase new foldables. Higher-end iPhone 18 models are still on tap for 2026, though.