In 1963, the Coca-Cola Company produced its first diet beverage and called it TaB Cola. More than half a century later, the soft drink maker has decided to retire the soda brand. Fans have taken to ...

Jenny Boyter’s stash is dwindling. The Buckhead resident has just one 12-pack left of Tab — a diet soda that Coca-Cola canceled five years ago. Even so, during a November interview at her home, Boyter ...

Add Yahoo as a preferred source to see more of our stories on Google. Save Tab: Fans of Coca-Cola’s iconic diet soda want it back on the shelf Fans of the iconic diet soda Tab are rallying to bring it ...

You just need to know where to look. 'Tis the season of Coca-Cola Santa, those adorable animated polar bears, and limited-time holiday flavors, like the new Holiday Creamy Vanilla or Sprite's ...

Add Yahoo as a preferred source to see more of our stories on Google. Cans of Tab Cola on display at a supermarket. - Ramin Talaie/Getty Images Tab cola was Coca-Cola's first diet soda to make a ...

The Atlanta resident has just one 12-pack left of Tab — a diet soda that Coca-Cola canceled five years ago. Even so, during a November interview at her home, Boyter gleefully popped the top on a can.