— -- Psst. Wanna get in on the secret about secret formulas? Consumers go ga-ga for them. The brand-brandishing companies behind these secrets all know this. But perhaps none better than ...

An American inventor who has been working on a “miracle” exhaust pipe cleaner for several years has revealed his secret formula on YouTube after it was “stolen” and marketed by a rival. Neil Stern ...

Coca-Cola's biggest secret is now hidden in plain sight. Well, sort of. The Atlanta-based company, with pomp, circumstance and some dramatic billowing smoke, unveiled a newly completed vault at the ...

WEBVTT IS. IN A VAULT, THEY HAVE THE SECRET FORMULA. >> THIS WAS IN JACOBS PHARMACY. >> IT IS COCA-COLA, WHICH WAS FOUNDED HERE NEARLY 140 IS GOOD. >> WHAT DO YOU THINK -- 140 YEARS AGO. >> WHAT YOU ...

This article was originally on a blog post platform and may be missing photos, graphics or links. See About archive blog posts. Relax, everyone. The radio program ‘This American Life’ came close with ...