SAP CX has undergone a significant transformation in the last few years, from its roots in traditional CRM functionality to a cloud-centric customer experience. Now, SAP CX products span across ...
SAP is taking more control: From the new Business Suite to the Business Data Cloud and the AI apps, everything is to be pre-configured in the cloud. With a new Business Suite in the cloud, in which ...
At its big Sapphire conference back in 2018, SAP launched a new-and-improved customer relationship management (CRM) software suite in an attempt to take on the established market leader, Salesforce.