Netflix has new feature that the company is reportedly testing, and it involves the platform's search function. It is being reported that artificial intelligence (AI) will be incorporated with Netflix's search option as the company reportedly partnered ...

TL;DR: Netflix has kicked off a ChatGPT-powered search feature, initially in beta on iOS, enabling natural language queries to help viewers find TV shows or movies more easily. This is part of the platform's big redesign for its home page, which is also ...

There’s a running joke in the streaming world. By the time you decide what to watch, the snacks are over, or the mood is gone. Netflix even launched a tool called “Play Something” to end the meaningless catalog scrolling. But an inherent part of the ...

Netflix is testing a new search feature powered by OpenAI technology that aims to improve how users discover content on the streaming platform, according to multiple reports. The new AI-powered search capability will allow subscribers to use more natural ...

The reboot of the classic talent competition launches Jan. 20, 2026 with host Anthony Anderson, twice-weekly live episodes, and real-time viewer voting.