It was January 2016, and MSQRD was the hottest new app in town. The buzzy new app let users apply augmented-reality filters to their faces — then an exciting new development in social media, though ...

Snapchat bought Looksery to supercharge its animated selfie filters, and now Facebook has made an image filtering acquisition of its own to keep up the messaging pace. Today, the company confirmed ...

Facebook will shut down MSQRD, its AR face-filtering app, this April, the company announced today. Over the last several years, face filtering has become a popular feature on social media apps, with ...

Snapchat opens to the camera by default to spur content creation, and now Facebook is trying the same starting with an Olympics-themed test in Brazil and Canada. Instead of just the “What are you ...

Facebook announced today it has acquired an app called MSQRD (short for “masquerade”). This app lets you place live filters over your face, enabling you to masquerade as Barack Obama, Snoop Dogg, ...

Remember how we had a boatload of fun with the MSQRD app that let people turn themselves into the characters they love/loathe the most. The app is similar to Dubsmash but it takes the entire affair a ...

Facebook is shutting down MSQRD, an augmented reality selfie app it acquired in 2016 and which hasn't been updated for years. On Friday, Facebook announced that in April it will officially end support ...

Talk about timing – this morning, in honor of 4/20, Snapchat unveiled a new filter that superimposes Bob Marley’s face onto your own. It was not well-received, as many found it a form of digital ...

“Masquerade has built a fantastic app, MSQRD, with world-class imaging technology for video,” said a spokesperson for the social network. “We’re excited to welcome Masquerade to our team and continue ...

In my life, I’m 99% sure I’m never actually going to dress up as Heath Ledger’s Joker from The Dark Night. I’m just not a cosplayer. It’s not in me. Also, I’m lazy. And putting on a face makeup is too ...

MSQRD, the Snapchat-like selfie app Facebook acquired in 2016, will soon be no more. The social network said it plans to shut down the augmented reality app on April 13, though its technology will ...