Microsoft is giving advertisers a new server-side option for sending conversion data directly to its advertising platform, reducing their dependence on browser-based tracking. What’s happening.

The integration expands Prisma Direct beyond traditional media transactions into search advertising.— This story first ...

Microsoft Advertising is completing the transition of moving in-house sales and technology teams to leverage and monetize Xandr’s supply-side platform (SSP). It will make available on one global ...

Microsoft Advertising is rebranding its products, strategy and services, combining and renaming the technology from its recent acquisitions of Xandr and PromoteIQ, and changing some of the processes ...

CAMP Digital, a leading digital marketing agency built for the home services industry, has won the 2026 Microsoft Advertising ...

Multilocal, a global pioneer in programmatic advertising and a specialist in audience curation, has become the first curation technology provider to join Microsoft Advertising’s Partner Program as a ...

Brands and agencies can increase sales by connecting AI-powered budget allocation with Microsoft’s intelligent Automated Bidding SAN FRANCISCO--(BUSINESS WIRE)--Marin Software, a leading omni channel ...

Microsoft Advertising announced a new ad solution for AI-powered chat experiences and solutions. Microsoft said this is a new way to help monetize online services, apps, and publishers monetize chat ...

PHILADELPHIA, PA — October 20, 2026 — ADSQUIRE, a Philadelphia-based legal marketing agency specializing in paid search advertising for law firms, has been named a 2026 Microsoft Advertising Elite ...

Microsoft Advertising made several announcements in the past month about advertising capabilities for July 2023. These updates span from unveiling Predictive Targeting, an AI-based tool for increasing ...

Microsoft will be shutting down its Microsoft Advertising Ads for Social Impact ad grant program. It will officially be discontinued in December 2025. The final grants will be awarded on November 30, ...

The experience debuted Thursday, combining recommendations, intuitive design and a wider range of formats. Microsoft plans to bring it to other platforms across its ecosystem, including the Bing home ...