Featuring new SKITTLES® POP'd Creepy Crunch and TWIX® Skulls, the Mars lineup taps into consumer demand for innovative textures and festive shapes. The expansive Halloween portfolio features more than ...

Halloween is such a popular time of the year that, according to the "Mars Tricks, Treats, and Trends" report, Gen Z and Millennials have been known to buy their candy weeks before the big day arrives.

In celebration of Halfway to Halloween—the unofficial kick off to spooky season—the “Mars Tricks, Treats and Trends” report has returned to unmask consumer insights around Halloween. For Mars, ...

Mars' Halloween portfolio features more than 120 items, including variety bags and the return of seasonal staples. M&M'S Milk Chocolate Pumpkin Pie M&M'S Halloween Blends in Milk Chocolate, Peanut and ...