Subliminal advertising -- placing fleeting or hidden images in commercial content in the hopes that viewers will process them unconsciously -- doesn't work. Recent research suggests that consumers do ...

Alarming new research suggests that AI models can pick up "subliminal" patterns in training data generated by another AI that can make their behavior unimaginably more dangerous, The Verge reports.

From a teacher’s body language, inflection, and other context clues, students often infer subtle information far beyond the lesson plan. And it turns out artificial-intelligence systems can do the ...

Want smarter insights in your inbox? Sign up for our weekly newsletters to get only what matters to enterprise AI, data, and security leaders. Subscribe Now A new study by Anthropic shows that ...

Subliminal TikToks, which contain hidden personal affirmations, are exploding on the platform, with the hashtag #subliminal reaping more than 600 million views. Tik Tok TikTokers eager for more ...

A Costco customer believes that the bulk-retailer is using subliminal messaging to sell granola bars. Josh (@journeywithjosh) posted a TikTok photo slideshow that’s accrued over 25,000 views. In it, ...

How is it possible that you were not planning on going shopping, but that you still end up going and even return home with four new shirts? Apparently you really did want to go shopping but were not ...

The idea that people can be subliminally influenced is ancient—historical evidence suggests that in the fifth century B.C., Greek thinkers attempted to employ subtle yet persuasive language to ...

Research on perception without awareness has provoked strong emotional responses from individuals within and outside the scientific community, due in part to the perceived potential for abuse of ...