Google on Wednesday detailed its plans to bring ads to AI Mode, the company’s AI-powered experience in Google Search. Ads may appear “where relevant” below and “integrated into” AI Mode responses as ...

Retail media can make for strange bedfellows. And none perhaps are so strange a pair as Google and Criteo. But there you have it. On Wednesday, Criteo announced a partnership with Google Search Ads ...

Last week, Google released a Super Bowl ad that showed off its AI model, Gemini, generating product descriptions for a local Wisconsin cheese mart. Google executives ...

Google is rolling out new tools in Google Ads designed to unify web and app advertising, making it easier for marketers to deliver consistent customer journeys and measure performance across platforms ...

It was the second time in a year that a U.S. court found that the company had acted illegally to remain dominant. By David McCabe Reporting from Washington Google acted illegally to maintain a ...

In March 2024, website owner Morgan McBride was posing for photos in her half-renovated kitchen for a Google ad celebrating the ways the search giant had helped her family’s business grow. But by the ...

Google ads introduced a new feature for search campaigns – URL Inclusions and Exclusions – giving advertisers more control over which parts of their websites are used to generate dynamic ad content.