Cracker Barrel’s latest attempt to address the controversy over its redesign ignited more backlash after a new statement was released on Monday. "If the last few days have shown us anything, it’s how ...

A video depicting Cracker Barrel’s Uncle Herschel — who was kicked off the company’s new logo in a corporate rebrand, sparking customer outrage – has gone viral, with its animated mascot singing “Go ...

Cracker Barrel partnered with three different marketing agencies on its controversial rebranding, according to a March 2025 press release. According to the release on Cracker Barrel’s website, the ...

Cracker Barrel shares soared 7% on Wednesday after the Southern dining chain vowed to kill its controversial logo redesign – but customers are still demanding the CEO who led the “woke” turnaround be ...

For a chain that describes itself as an "old country store," Cracker Barrel might want to rethink some recent aesthetic changes. Beloved for its old school look and down home vibes, Cracker Barrel has ...

Cracker Barrel first announced on Aug. 19 that it was updating its logo, removing the iconic man seated next to the wooden barrel. The logo was met with online backlash, even sparking a response from ...

The chain's classic country-style interior has been overhauled. Cracker Barrel's new redesign has become the latest viral topic of discussion on social media among fans of the restaurant chain. In an ...

Imagine the Disney logo without the castle, or Wendy’s without the pigtailed redhead, or Starbucks without its green mermaid. Now you have some idea of the dismay that greeted the recent attempt by ...

A Cracker Barrel spokesperson told PEOPLE that the chain is "very pleased" with the remodels, while recognizing "that there may be a vocal minority" Paul Weaver/SOPA Images/LightRocket/Getty Cracker ...