NEW YORK (Reuters) -Procter & Gamble is selling luxury aloe-infused “bumbum” brand diapers made in China at retailer Target as its top-selling Pampers and Luvs brands lose ground to a growing number ...

With birth rates down around the world, Procter & Gamble is leaning into premium diapers to bolster sales figures. Specifically, the conglomerate is planning to sell diapers made with silk fibers in ...

With birth rates tumbling in China, the baby care market is an unlikely source of growth for Procter & Gamble. The company has moved upmarket with premium products, a strategy that's working wonders.

Imagine celebrating your \"baby's\" birthday at a fancy hotpot restaurant, dressing them in designer outfits, and taking them for sunbathing strolls. So.