There’s a burgeoning excitement surrounding augmented reality (AR) and its potential to revolutionize various industries—from entertainment, retail and gaming to healthcare, education and ...

Why Snap, Unity, Xreal, and Texas A&M University are among Fast Company’s Most Innovative Companies in augmented and virtual reality for 2025. Innovative organizations are finding ways to make ...

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Augmented reality, virtual reality, and XR reviews and news, from the Oculus to Magic Leap and more. WIRED is obsessed with what comes next. Through rigorous investigations and game-changing reporting ...

Amazon’s new augmented reality glasses for delivery drivers are currently in testing. (Screenshot from Amazon video.) MILPITAS, Calif. — Amazon is bringing delivery details directly to drivers’ ...