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Autonomous sensory meridian response (ASMR) has become a new craze in the social media age, though the practice has been around for much longer. Many YouTube channels and apps are now dedicated to ...

ASMR videos, which can leave people feeling tingly and blissful, are surging in popularity. Here’s a look at the science behind the experience. March 31 at 6:01 a.m. A genre of video called ASMR is an ...

What do the sounds of whispering, crinkling paper, and tapping fingernails have in common? What about the sight of soft paint brushes on skin, soap being gently cut to pieces, and hand movements like ...

Have you ever heard or seen something that left your body tingling? A gentle whisper, the crinkle of wrapping paper, the tapping of a finger, or the sound or sight of rushing water? If stimuli like ...

On the recommendation of a colleague, I put the letters “ASMR” into the search bar for YouTube. Many videos came up, some with a great number of views. One had over 15 million. I clicked on the first ...